Market Entry & Strategy
Market Sizing When Data Is Scarce: Practical Methods for African Markets
Many African markets lack the syndicated data investors and companies take for granted elsewhere. That...
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29
Oct
AMRC News
AMRC Supports the World Justice Project’s Rule of Law Research in the MENA Region
In 2024 and 2025, AMRC supported research activities associated with the World Justice Project Rule...
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29
Oct
AMRC News
AMRC Supports Electric Vehicle Market Expansion in Saudi Arabia and the UAE
In 2026, AMRC conducted two quantitative market research studies in Saudi Arabia and the UAE,...
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29
Oct
AMRC News
AMRC Conducts Geopolitical Field Intelligence Research on Informal Economies and Cross-Border Trade in West Africa and the Central Sahel
In 2025, AMRC completed a multi-country geopolitical field intelligence assignment on informal economies, cross-border trade...
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Consumer Insights & Testing
Customer Experience Research: Measuring What Customers Actually Live Through
A good satisfaction score does not mean customers had a good experience. Here is how...
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